Campaign Monitor Rebrand
In mid-2011, I started a project to rebrand Campaign Monitor – the result was a new logo and a completely re-designed website. My aim with the rebrand was to give Campaign Monitor a more friendly and 'human' brand image that could be used in a more versatile way. View the brand site
The marque is a fun and friendly device that is used to represent Campaign Monitor in places where it's not necessary to use the entire logotype. It's deliberately abstract and purposefully hints at being an envelope, a graph, a crown, an origami crane... whatever you want it to be.
The new logo in Offscreen Magazine